Prepares to Compete in Dakar 2011

Jun 22, 2010

HINO TEAM SUGAWARA Prepares to Compete in Dakar 2011.
It Aims at Hino's 20th Consecutive Finish since Its First Entry.

HINO TEAM SUGAWARA Will Participate in Dakar 2011

Hino Motors, Ltd. (Hino) will jointly compete in the Dakar 2011 to be held in January 2011, with TEAM SUGAWARA led by the father-and-son driver team Yoshimasa Sugawara and Teruhito Sugawara as in the previous rally. Hino will be in charge of manufacturing, transportation, and services, by receiving various refined and experienced technologies and know-how from TEAM SUGAWARA to renew its unprecedented record of rally entries.

The team's objectives are to accomplish a monumental achievement in rally history by completing Hino's 20th consecutive entry and finish since its first participation in 1991, to achieve a top-class result in the overall Truck Division in which there are many powerful vehicles with large engine displacement and extensive modifications, and to win in the challenge under 10 liters. The team will take all possible measures to give Truck 1 (driven by Yoshimasa Sugawara) its revenge for being disqualified last year; for example, by testing the vehicles at high altitude courses in Mongolia in August. *

Photo:Dakar Rally 2010

The rally completion rate of the Dakar 2010 was 52%. Hino wishes to demonstrate the comprehensive capability of the Hino Group throughout the world, by verifying and ascertaining the vehicles' high drivability, reliability, and durability in the rally whose level of severity is getting higher year after year.

*Rally Mongolia 2010

Duration8th to 17th August 2010
CourseA loop course starting from and finishing in Ulaanbaatar, Mongolia
Overall distanceApproximately 3,000 km
EntrantDriver: Teruhito Sugawara
Navigator: Seiichi Suzuki
Vehicle1 vehicle scheduled to compete in the Dakar 2011
Rally URLhttp://www.sser.org/rm2010/

(The driver, Yoshimasa Sugawara, is also scheduled to participate personally, by driving a car in this rally.)

Photo:Rally Mongolia 2009

Outline of Dakar 2011

A press conference was held for the Dakar 2011 by Mr. Etienne Lavigne, Director of the Dakar on the 20th of May, 2010, in Tokyo.The press conferences have been held in 17 countries for rally entrants and members of the media, starting from Holland on the 6th of May, as a part of the Dakar Rally World Tour held by the organizer. The purport of the press conference was as follows:{For details, please refer to: Organizer's presentation (PDF | 1.1MB)}

Fig: Logo mark of Dakar 2011

Photo: (left-to-right)
Driver. Yoshimasa Sugawara
Deputy Director. Frederic Lequien
Driver. Teruhito Sugawara
Director of organization. Etiennne Lavigne

HINO TOPICS

Hino Motors announces "Strategy of Hino towards Carbon Neutrality"

Others 2023.10.27

Hino Motors announces "Strategy of Hino towards Carbon Neutrality"

Hino Motors, Ltd. has announced its initiatives for carbon neutrality today.

View More

Changing Corporate Culture through Dialogue

Others 2022.11.2

Changing Corporate Culture through Dialogue

In order for the entire company to address the issues that have occurred, Hino believes that it is necessary to foster a company-wide corporate culture where people can have respectful dialogue as equals.

View More

Hino's New Corporate Philosophy: The "HINO Way"

Others 2022.11.2

Hino’s New Corporate Philosophy: The “HINO Way”

The new corporate philosophy, the “HINO Way,” disseminated within the company in June 2022, goes back to Hino’s original goal of contributing value to customers and society.

View More

Reform of Processes of Development, Regulatory Certification  and Quality Assurance

Others 2022.9.22

Reform of Processes of Development, Regulatory Certification and Quality Assurance

Hino aims to restore trust in the quality of Hino’s products by making and implementing development plans that are appropriate and practical based on its development capabilities and schedule, as well as ensuring the sound retention of data demonstrating compliance.

View More

Search within this website