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Listen to all stakeholders and creating the future with the power of every employee.

At Hino Motors, our corporate mission is “We make a better world and future by helping people and goods get where they need to go” With this as the starting point, we have been enhancing value to all our customers and society with our trucks and buses since our establishment in 1942.

In recent years, Hino has faced significant challenges. I am deeply appreciative of the resilience and determination shown across the organization — working to support our customers, restore trust, and strengthening the foundation of our business. The trust placed in Hino is built every day through the steady work of our people.

Our purpose of supporting society through reliable, high-quality commercial vehicles and solutions remains unchanged, but the environment surrounding us is changing rapidly. Carbon neutrality, digitalization, new technologies, and changing customer expectations are reshaping our industry. At the same time, compliance, corporate integrity, and transparency have never been more important.

In this situation, the Business Integration with Mitsubishi Fuso and becoming a member of ARCHION represents an important step for Hino’s future. ARCHION brings together complementary strengths to enhance competitiveness and enable long-term value creation across the commercial vehicle ecosystem. For Hino, it provides a framework to accelerate development, improve efficiency, and strengthen our global presence—while remaining firmly committed to our core strengths and identity. This is not about diverting from who we are; it is an opportunity to reinforce Hino through closer collaboration and disciplined execution.

Looking ahead, we will focus on five priorities:

Sound governance and compliance: rebuilding and maintaining trust through transparency, discipline, and adherence to regulations and ethical standards.
Respect for people and teamwork: fostering a workplace where every employee feels respected, supported, and able to contribute through collaboration and continuous improvement.
Reliable products and services: delivering vehicles and solutions customers can trust, with an unwavering commitment to safety, quality, and durability.
Enhanced customer value: leveraging data, connectivity, and services to improve uptime and reduce total cost of ownership.
Progress toward carbon neutrality: advancing multiple powertrain technologies and practical solutions tailored to regional needs.

Strategy alone will not deliver results. Success will be achieved through the collective efforts of each and every individual, carried out with sincerity and professionalism. As President and CEO, I will place great importance on listening—to partners, customers, and employees—and on creating an environment where people feel empowered to share their views openly.

We are committed to building a workplace where everyone can perform at their best, supported by a culture of mutual respect and continuous improvement. By aligning our collective efforts with a single-minded focus on achieving success for our customers, we ultimately secure our own success as well.

Change will require patience and perseverance. By learning from the past, maintaining humility, and working together with a shared sense of purpose, I am confident that Hino can continue to fulfil its role in society and move forward with stability. Let us not forget that future is not something given to us. It is something we create with our own hands.

Thank you for your continued support and commitment.

Satyakam Arya