We established "The Hino Credo". After reviewing our corporate philosophy, which Hino Motors has held for the last 15 years, on the point of the CSR perspective, This corporate philosophy clearly defines Hino Motors' policy and stance on the contribution we should make to society as a commercial vehicle manufacturer of trucks and buses.
To make the world a better place to live by helping people and goods get where they need to go―safely, economically and with environmental responsibility―while focusing on sustainable development.
At the Hino Group,we all share both the challenge and the inspiration of this Corporate Mission. Its a simple statement that captures what the world expects from us, but it also expresses the great impact we can have just by doing what we do best. After all, we all want Hino to be known for going the extra mile.
The Core Principles, the second component of "The Hino Credo", guide all of the business endeavors we undertake in pursuit of the Corporate Mission. In everything we do, we strive to...
- 1Earn the world's trust as a global manufacturer of commercial vehicles
- 2Develop and maintain innovative technologies that enable us to provide customers with useful products and services
- 3Integrate sustainability, social concern, and a keen awareness of change into our plans for growth
- 4Respect the diversity of our employees, and build a vibrant corporate culture
The CSR Message is the third component of "The Hino Credo". Built on the Core Principles, the CSR Charter articulates our goals when it comes to serving each of our diverse stakeholder groups.
We meet our customers' expectations by providing useful products and services.
We respect each individual employee, and strive to create a workplace that fosters personal growth.
To business partners
We build relationships of trust by engaging in open communication, with mutual prosperity as our goal.
We work hard to anticipate changes in the business environment in order to improve the Hino Group’s corporate value.
To the international and local communities
- We strive to provide products that are safe and environmentally friendly, pursuing a responsible balance with the environment in all of our corporate activities.
- We strive to contribute to local communities in all the regions where we do business.
- We are devoted to good corporate citizenship, complying with laws and regulations and maintaining high ethical standards.
Based on “The Hino Credo”, Hino Motors will contribute society to the public, to people, and to social development by manufacturing and servicing trucks and buses. To this end, all our employees will adjust their way of thinking and strive to meet the expectations of our customers world-wide.
HINO Code of Conduct
HINO Code of Conduct (66KB|18P)
*This is an English translation of the original text in the Japanese language and is for reference purpose only.
The Hino Code of Conduct clearly defines the standards of conduct for both management and employees of Hino Motors in their relations with every category of stakeholder. In conjunction with the establishment of the CSR Charter in 2007, the Hino Code of Conduct replaced the Hino Motors Ethics Code to substantiate CSR Charter principles, which express the Company's commitment to stakeholders. Aiming to raise awareness of compliance issues, Hino Motors will continue using the code to ensure proper behavior in work and daily activities shared by both management and employees.
HINO Symbol Mark
Taken from the initial "H" of Hino Motors, the symbolmark shown below represents the fusion of the company's dynamism and expansivity as it advances into the future. Visually, the Hino symbolmark is a stylistic depiction of a sunrise on the horizon.
Arcs connected to the left and right of the central line represent Hino's desire for a sense of logistic unity, connecting the mainline with the terminals. A powerful force generating horizontal expansion along the ‘transportation route' of this central line symbolizes Hino's commitment to progress.
The mutually attracting curved sides of the symbolmark symbolize the balance between Hino's advanced technologies and the environment. Finally, the double-headed arrow shape of the Hino symbolmark embodies the concept of the company's longstanding credo as a truck and bus manufacturer for “safe passage to and from”.